2x LinkedIn top sales voice | 395k followers in LinkedIn community

Where Driven Sales Professionals Become Top Performers
I spent my life learning sales the hard way. I have now turned that into a set of proven methods that help a sales rep love what they do and increase their win rates. Join me and the now +3,000 others who have done my program.

Land more meetings - learn how to prospect in 2024 to earn your buyers' attention

• Close like a pro - learn how to run more demos and increase your close rate

Annual Subscription - stay updated with our constantly updated material to reflect modern sales trends

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Our Signature training programs are designed to give you and your sales team the structure, tools, and techniques you need to drive immediate results while creating an agile framework you can use to evolve.

This interactive training is for anyone looking to fill their pipeline with consistent, high quality meetings with key personas in target accounts. It provides a framework to test messaging and approaches that work specifically for you and your organization while balancing the execution of quality and quantity outreach. Topics covered include:

• The Science Versus Art of Sales

• Context over Content

• Know Your Sales Equation

• Refining Your Ideal Customer Profile (ICP)

• Tracking Your Triggers

• Knowing Your Persona’s Priorities

• Developing Your “Sales Ready” Messaging

• Creating Your “Interest” Questions

• Delivering Your Message (e-mail, phone, video)

• Executing Your Cadence

• Creating Your Routine

Proven training for driven sales professionals who want immediate results.

We’ve trained thousands of sales professionals at some of the fastest growing and most successful companies in the world. Our Signature Programs, live training and OnDemand Library are designed to give you the structure, tools, and techniques you need to drive immediate results while giving you an agile framework you can use to evolve.

  • Live monthly training on our two Signature Programs delivered by John Barrows

    Live monthly workshops on various sales related topics with a focus on execution

    Live monthly Ask Me Anything (AMA) sessions with John Barrowson

    Access to our entire OnDemand catalog with additional courses and resource

    Certifications on Signature Programs

  • $419/USER/YEAR

This program is for anyone looking to create a common language using a customized “deal scorecard” to objectively measure the health of any opportunity in their pipeline while providing techniques you can use throughout the sales cycle to uncover impact, drive urgency and close deals faster.  Topics covered include:

• The “Gives” and “Gets” of Negotiations

• Creating Your Custom Scorecard

• Qualification vs Discovery

• Your Pre-Meeting Checklist

• Confirming and Controlling the Meeting

• The “Impact” of Questions

• Follow up for Commitment and Accountability

• Objection Handling with Context and Without

• Knowing When and How to Close

Elevate your sales game with the JB Sales Membership